CEO STORIES: Cortney Stapleton, Exponent Women | Raising Women’s Deal-Making Power
Cortney Stapleton joined Patricia O’Connell on the ‘This is Capitalism’ podcast to discuss Exponent Women and the importance of bringing together women professionals in the...
Find out more >Protecting Your Company from Becoming Part of the Disinformation Ecosystem
The work of bad actors is no longer a curiosity for journalists and communication leaders. This toxic brew of security, public health and privacy risks...
Find out more >How Will PR Evolve? A Look at Where We Are and Where We’re Going
Public relations (PR) — the practice of strategically communicating information to the public in order to influence their perception — is as old as society itself....
Find out more >Why Great Answers Come from Great Questions
“The art and science of asking questions is the source of all knowledge,” said satirical novelist Thomas Berger. I think about this quote often. It...
Find out more >2022 Media Pitching Best Practices
As PR professionals, we have our fingers on the pulse of media. We pay attention to not only which stories are trending, but how they’re...
Find out more >4 Ways to Make Online Content Strategy Cool Again
Content strategy is a key opportunity for differentiation. Content creation can be overwhelming and time-consuming without the right guidance. It involves many multi-faceted and collaborative...
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