Bliss Center for Leader Education


Communications Education & Media Training for Impact

The Bliss Center for Leader Education is The Bliss Group’s suite of professional development programs. Comprised of training sessions and workshops for both marketing communications teams and the business leaders they work with, these programs are designed to equip professionals with the skills to navigate a changing landscape. They can be delivered on-site, virtually, or in a hybrid format to accommodate your team's needs and schedules.

Who Should Attend?

Bliss Center for Leader Education programs are designed for:

Chief Marketing and Communications Officers

Elevate your team’s capabilities and measurable impacts.

Marketing Communications Professionals and Teams

Navigate digital transformation and shifting stakeholder expectations.

Business Unit Leaders and Senior Executives

Represent your organization publicly with poise and clarity.

Why Bliss Center for Leader Education?

Our marketing communications education and media training sessions go beyond theory. Each one is designed around real-world applications.
  • Built with trainee challenges in mind.
  • Practical, hands-on, and interactive.
  • Continuously updated to tackle emerging challenges.
  • High-ROI investment in talent
Invest in your organization’s reputation, influence, and impact.

Bliss Training Programs

FOR MARKETING COMMUNICATIONS PROFESSIONALS AND TEAMS

Marketing Communications Outlook & Best Practices

Marketing Communications Outlook & Best Practices sessions reveal emerging marketing communication trends, innovations, and disruptions. You'll gain:

  • Forward-looking analysis of emerging trends across all marketing communications channels
  • Strategic frameworks and practical implementation for the adoption of new tools or approaches
  • Actionable takeaways you can apply immediately
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Cross-Functional Communications Workshop

Cross-Functional Communications Workshops explore how to expertly lead initiatives across business units and position communications teams as critical business partners. You'll gain:

  • Insights on the realities of executing communications campaigns in complex organizational structures
  • Decision-making, stakeholder engagement, and facilitation frameworks
  • Worksheets that help you map and activate stakeholders
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AI Trends Session

AI Trends Sessions are an honest look at where AI is unlocking tremendous value in marketing communications and where human insight and experience still win out. You'll gain:

  • Insights on AI capabilities and methods for implementing them
  • Peer discussion on the opportunities and hurdles that AI implementation presents
  • Steps to making AI an appropriate part of your marketing communications mix
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Impact Term Tracker & Storytelling Workshop

Impact Storytelling Workshops teach participants how to embrace storytelling that authentically aligns brand with impact. You'll gain:

  • An overview of the current state of impact-focused brand communications and the potential challenges ahead
  • The features of effective social impact-focused narratives
  • Lessons on how to craft a compelling social impact story that embraces your brand archetype
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FOR BUSINESS LEADERS

Media Training

Media Training sessions help spokespeople and executives build the confidence and skills they need to navigate interviews, craft quotable soundbites, and adapt seamlessly across interview formats. You'll gain:

  • Techniques for handling challenging media interviews with poise
  • Strategies for developing memorable, shareable soundbites
  • Real-time practice with constructive feedback from seasoned communications professionals
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Op-Ed Writing Training

Op-Ed Writing Training teaches you to craft persuasive narratives that position you and your organization as industry authorities while increasing your placement success rate. You'll gain:

  • A proven framework for developing compelling arguments
  • Techniques for identifying timely angles that editors want and crafting hooks that grab attention and hold it
  • Insider knowledge on what publications are actually looking for
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Public Speaking & Presentation Training

Public Speaking & Presentation Training helps develop your authentic speaking style while mastering the fundamentals that captivate any audience. You'll gain:

  • Storytelling techniques that make complex information memorable
  • Visual communication and audience engagement tactics that enhance and connect, rather than distract
  • Personalized coaching on your unique communication style
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