PRo Tips: How to Help Subject Matter Experts Ace Media Interviews
As public relations professionals, securing interest from the media to speak to a client is a huge win – but the job isn’t done there.
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What PR Pros Should Expect from the Media Landscape in 2024
Integrated earned media has been a core offering of The Bliss Group since its founding in 1975
PRo Tips: Building Meaningful Media Relationships
Successfully securing media opportunities requires delivering value to the reporter, the reporter’s audience and the outlet – which ultimately helps public relations professionals provide value to clients.
Advice I Wish I’d Taken: Lessons Learned from a Senior PR Executive
I’ve had a pretty fortunate career and over the years I’ve been given a lot of great advice about how to succeed in […]
Navigating the Evolution of AI: Ensuring Ethical AI Practices in an Accelerating Digital Landscape
In the ever-evolving landscape of technology, artificial intelligence (AI) has become a cornerstone of innovation, transforming industries, and reshaping the way we interact with the world.
