The Bliss Blog

What’s next for our profession and the industries we serve

The Power of PR in Raising Awareness of LGBTQ+ Issues

Communications professionals are in a unique position to amplify the inclusive narrative that the LGBTQ+ community and culture stands for. Public relations and marketing have...

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The Power of the Op-Ed

Op-eds – named because they typically appear in newspapers “opposite the editorial page” – got their start when New York Times editor John B. Oakes...

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Working Across Industry Verticals

As we finally ditch our winter parkas in New York and prepare for the warmer months ahead, I’ll attempt to philosophize about a quintessential part...

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B2B?: Why a Byline Might Be Your Best Bet 

From TV commercials to Instagram ads, it seems companies in the B2C space have limitless options for reaching their target audience. B2B companies like yours...

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CEO STORIES: Cortney Stapleton, Exponent Women | Raising Women’s Deal-Making Power

Cortney Stapleton joined Patricia O’Connell on the ‘This is Capitalism’ podcast to discuss Exponent Women and the importance of bringing together women professionals in the...

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A Groundbreaking Oscar Nomination Provides 3 Lessons for PR Professionals

The 95th Academy Awards are this Sunday, March 12. While the Oscars are often seen as a celebration of the best artistic achievements in movies,...

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