What Financial Marketers Can Learn from Modernist Architecture

Have you ever considered living in the New York Public Library? Or going apartment hunting in a shopping mall? No, of course not, because that’s not what those buildings are designed for. That’s the concept behind “form follows function”—an architecture rule that financial marketers can learn from.


Check out previous Bliss Vlogs:

– Professional Services: Capitalizing on Marketing Tech to Move from Conversation to Conversion

– Gen Z is the New Millennial: Why Financial Services Firms Should Care


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Email: megan@blissintegrated.com
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Photo Credit: M4D Group, Flickr