The Bliss Blog

What’s next for our profession and the industries we serve

Survey of the Journalist’s World: What They Want, How They Want It, and What Causes Them Pain

Ever wonder what’s on the mind of the media?  As the rise of the citizen journalist and the age of editorial marketing collides with the...

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Interview with Mark Schaefer

Mark Schaefer is one of my favorite marketing thinkers.  He’s smart, pragmatic and incisive…and a thoroughly good human being.  I had the pleasure of interviewing him...

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Bullseye! PR Wins in Finance

As PR professionals we tend to read the news with a special lens. We are story tellers and so we love nothing more than a...

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Information Overload: Your Frenemy for the New Year

As Abraham Lincoln said “I destroy my enemies when I make them my friends.” Frenemy number one for many public relations and marketing professionals today...

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Will the Mobile Wave Reshape Banking – and Other Industries?

Last week, I attended a provocative discussion on the future of banking hosted by the Association of Management Consulting Firms (AMCF).  The keynote speaker, Michael...

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Rethinking Communication Plans in the Midst of a Tragedy

In July 1996, an airplane took off from John F. Kennedy International Airport on its way to Rome. Just 12 minutes into the flight, the...

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