Does Your B2B Marketing Strategy Create Magical Moments?
If you want a lesson in creating magical moments, there is no better place to visit than Disney World. A walk through the park transforms...
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Are You Ready to “Friend” Wall Street?
My mother “friended” me on facebook the other day. I’m ok with this – I like to think I don’t have any secrets to hide,...
Find out more >Knowing When to Call it Quits: What’s Your Strategic Communications Plan?
In a society where we are taught never to give up, it is striking that the spiritual leader of 1.2 billion Roman Catholics, Pope Benedict...
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Turning a Crisis into Corporate Social Responsibility into Effective Advertising
I am not in cahoots with our creative brethren on Madison Avenue, let me state from the start. Yet, I have been paying more attention...
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Artificial Intelligence (AI) and The Future of Prescribing Medicine
As devoted as our healthcare practice is to analytics that produce critical insights, a new study came out about Artificial Intelligence (AI) and physician prescribing...
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