The Bliss Blog

What’s next for our profession and the industries we serve

Reed Handley Quoted: “Starbucks Couldn’t Buy Better PR Than the Red Cups Coverage. Here’s What We Can Learn From It,” Entrepreneur

“Starbucks Couldn’t Buy Better PR Than the Red Cups Coverage. Here’s What We Can Learn From It,” Entrepreneur

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5 Web Analytics Tools That Aren’t Google Analytics—But Are Worth Considering

When it comes to web analytics, Google is king. Many of our own clients use it and, if they don’t, we often recommend they do....

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Outcomes Measurement and the Case for Selective Jargon

I really dislike professional jargon. Defined by Dictionary.com as “specialized language…characterized by pretentious syntax, vocabulary or meaning,” jargon gives us the false impression that we’re...

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