The Bliss Blog

What’s next for our profession and the industries we serve

From Newspapers to News Feeds: 4 Crucial Ways News Consumption is Changing, According to Gen Z

When Gen Zers are asked how and when they consume news, their answers are almost always the same: “I don’t read too much news, maybe...

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What’s Ape? From Chimps to Charity, How the Rise of NFTs and Virtual Property Is Adding New Dimensions to Marketing Campaigns

“You taught me what’s up and then I bought an ape!” exclaimed Jimmy Fallon.  The ape in question is part of the “Bored Ape Yacht...

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Protecting Your Company from Becoming Part of the Disinformation Ecosystem

The work of bad actors is no longer a curiosity for journalists and communication leaders.  This toxic brew of security, public health and privacy risks...

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Lights, Camera, Interaction: 8 Event Photo Tips That Drive Engagement

A picture may be worth 1,000 words but getting an event photo to 1,000 engagements on your company’s social media can be even more valuable....

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Learning to Launch: Lessons from PR & Marketing Pros on Getting Started in the Business

As a young professional exploring the marketing and communications industry, it’s been very important to me to gain a deeper understanding of the field. Interviewing...

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