The Bliss Blog

What’s next for our profession and the industries we serve

Our Top 5 Marketing Strategy Lessons from Content Marketing World

Early this month, I spent a day at the Convince & Convert Content Connection workshop as part of Content Marketing World in Cleveland. (Check out...

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Harnessing Big Data for Marketing Communications

In light of the Wall Street Journal’s special report yesterday on Big Data, it’s time that we all learn, not only how to use the...

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PR and Marketing Agencies – How to Manage Expectations

In a recent post, I blogged about the importance of care factor to our culture – i.e. showing our clients, the media, digital influencers, our...

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Advice for New Graduates: How to use social media while looking for work, and for your job

This post was originally published as a guest post by Katherine Kilpatrick on Washington & Lee’s Alumni Perspective blog. Social media is a wonderful thing...

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Sweat the small stuff: Little things that matter in a big way in media relations

We all do it. Instead of focusing on the big picture, the most pertinent issues, we focus on small details when developing our opinions. Take,...

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What Pizza Taught Me About the Importance of Care Factor

There is a (seemingly) hole in the wall pizza place in Brooklyn , Di Fara, that makes the best pizza in NYC. Trust me –...

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