The Bliss Blog

What’s next for our profession and the industries we serve

5 Questions Executives Ask About LinkedIn

Over the past few years, our clients have gone from “What is LinkedIn, and why should I be there?” to “I know I should be...

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Are You Ready to “Friend” Wall Street?

My mother “friended” me on facebook the other day.  I’m ok with this – I like to think I don’t have any secrets to hide,...

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SEC Gets Social: Why Social Media is a Good Thing for Investor Relations

  Last Tuesday, the U.S. Securities and Exchange Committee (SEC) announced that public companies will now be allowed to circulate material information via social media sites...

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Social Media Training…It’s Not Just for Problems. Six Best Practices to Get it Right

Social media training is usually undertaken to prevent future problems.  Most companies build programs to ensure that employees will understand what to do with negative...

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Building the Agency – Part II

In our last post on this topic we reviewed the new challenges agencies face in staffing to handle the much broader knowledge base they expect...

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PR’s ‘Money Shots’: Zoom In, Zoom Out

In movies, my favorite scenes tend to be close-ups and panoramic shots.  Close-ups are intimate; they help me see details that I might otherwise miss. ...

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