How B2B PR will fail in 2011
We’re three days into 2011 and I’m already seriously concerned about the shape B2B PR will be in by 2012.
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Caring, not cutthroat
While the name BlissPR comes from our eponymous founder, some people think it was chosen for its definition as a noun. We at Bliss like...
Find out more >PR Minds Offer Predictions for B2B Companies in 2011
It’s January, which means it’s time for a plethora of predictions. Our contribution is a synthesis of the thoughts from members of the B2B Practice...
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How Does LinkedIn Fit into your B2B Marketing Communications Strategy?
Last year, LinkedIn rolled out more features, applications, enhancements and beta programs than I could keep up with. I couldn’t list them all, but what...
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3 Ways to Use Holiday Clarity to Challenge & Improve 2011 Marketing Strategies
As the eggnog flowed over the holidays, many of us took the opportunity to give our brains a much-needed rest, enjoying time with family and...
Find out more >All I Know About Social Media, I Learned by Listening
From an early age, we’re taught to look before we leap. We understand intuitively the importance of gathering information about the world around us. We...
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